There are Many Successful Ways to Create a Valuable SaaS Company

In the last year, I interviewed 44 amazing SaaS founders and 6 expert guests on the Practical Founders Podcast.

When I talk to founders now, I recommend specific podcast interviews that are relevant to their situation and their approach. I put the links in our Zoom chats as we are talking.

“It sounds like you are approaching it in this way and you have this challenge or question. Here are two founders like you that faced a similar challenge and got to the other side successfully.”

There is no one right way that always works for every founder. It always depends.

It depends on questions like these:

  • Are you a technical founder or a business-side founder?
  • What stage of growth and revenues are you at right now?
  • What do you think you want to get to with your business in the next two years?
  • What do you think success is in the long run for your business and your life?
  • What’s your background and skill set? Where are you from?
  • Do you have or want outside investors?
  • What’s your primary growth approach? PLG, sales-led, marketing-led, marketplace add-on?
  • What’s happening in your market or industry? Competition?
  • Who are your best customers and what’s their current problem
  • What’s the next big challenge you think you need to overcome?

Founders talk about all these things on the Practical Founders Podcast.

Including what they thought would happen and how things actually ended up. What they learned and how they changed their mind in their journey.

Every founder on the podcast is a real person with superpowers and challenges who did hard things, kept going, and created something valuable.

They all did it in different ways. They are different people in different situations at different times with different approaches.

My next 50 Practical Founders Podcast interviews will reveal 50 more ways someone like you can create a successful and valuable software company–in their own way.


They can be any age, location, industry, background, stage of growth, and have sold the company or not. But they all have to have started and grown without big outside funding.

I’m looking for ideas and connections now. I’ll reach out to the founders themselves.

Thanks in advance if you can help or tag a founder in the comments below.

There are thousands and thousands of successful practical founders out there right now. We just don’t get to hear their stories since they did it without big funding.


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