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Practical Founders Podcast

Every week, Practical Founders Podcast host Greg Head interviews a successful software founder who started, grew, and often sold a valuable software company without big funding.

Over $8 billion of founder equity value has been created by just 130 SaaS founders interviewed on this podcast so far. That’s an average of $60 million founder of equity value created by each company—that didn’t go to outside investors.

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Practical Founders Blog

Your ICP Is About Values, Not Customer Demographics

As you grow, you learn the hard way that your best customers have something your worst customers don’t have. It’s not about demographics like company size, industry, or location. Your ICP is more about what your best customers value that ...
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